Case studies · Venture capital
A venture firm with a donation-and-investment pipeline: Notion-to-Attio migration, fundraising pipeline, LP data model & supporter automations
- Engagement
- Delivered
- Timeline
- 2025-10-21 to 2025-12-19
In one line. 80x moved a Dutch venture firm's deal and LP data out of an extensive Notion estate into Attio, stood up a fundraising pipeline that captured €8M in previously untracked commitments, and wired Notion and Attio together so the supporter workflow keeps working in both.
Client & context
The client is a Dutch pre-seed/seed fund running an extensive Notion estate, 15,000+ companies with 60+ properties each, across 7-9 interlinked databases, plus a supporters database (338 people) enriched by LinkedIn scraping via Apify and notes captured through Nota. An 8-hour, $1,000 audit mapped the reporting and value-add workflows before touching data.
The problem
Two needs were urgent. First, €8M of commitments had no home, no pipeline tracked pre-seed donations and seed investments per prospect. Second, LP commitment history sat in a shared Excel file, and the Notion supporter workflow relied on a manual search to match requests to expertise. Not everything belonged in Attio: the Notion AI supporter search worked well and needed to stay.
What we built
- A donation-and-investment fundraising pipeline in Attio, a single opportunity card per prospect tracking both a pre-seed donation and a seed investment, delivered within ~1 hour of the request, plus a weekly dashboard for Monday standups.
- An LP data model with the person as the primary object and a linked investment entity, so both individual and entity commitments are captured, with commitment-history reporting and graphs.
- 434 LP records imported from two sources, with deduplication and cleanup (139 CSV records processed).
- A Notion↔Attio supporter-database sync (80% of Notion supporter data imported), with an onboarding automation: a "Send to Attio" checkbox in Notion fires Attio's native webhook to create the record.
- A Make integration writing the new Attio record's URL back into Notion, closing the loop.
How we did it
The approach was deliberately hybrid, migrate deal-pipeline and LP data into Attio while keeping value-add supporter search in Notion, linked rather than duplicated. The supporter sync uses Attio's native webhook; the return leg runs on Make, since the firm runs on Make rather than Zapier.
Outcome
434 LP records imported, 80% of the Notion supporter data migrated to Attio, and €8M in previously untracked commitments now live in a pipeline that was stood up within ~1 hour of request. Follow-on work, automating supporter→startup introduction requests, was scheduled for early January.
Takeaway: €8M in commitments went from untracked to a live pipeline, and the supporter workflow now spans Notion and Attio without duplicated data entry.
This case study is anonymised: the client is not named, and figures that would identify them are omitted. The named clients 80x has worked with are listed on the homepage.